How do most people get started in a sport?  Usually it's at school, or you get invited by a few friends to join a team etc.  Most of the 'sharp' sports (Olympic or other elite level, football, criocket etc) get their talent young, at schools or by blind luck and co-incidence.  Then there's everyone else who maybe missed that boat.

Why did you start riding your bike?  Most of the people I speak to (and after almost a decade of coaching, that's quite a large sample) started out wanting to get fit.  They're mostly older (not juniors, most of my coaching clients have been masters age or mid 20's starters), mostly got a bike, went off and rode Beach Road, did maybe a few things like the Bay in a Day or the Alpine Classic (or wanted to but didn't think they could). They saw Glenvale, got interested and had a go (it's easy to start with crits).  Kids do it a bit differently, maybe it's a school around the bay program, or they pick it up from their parents, who maybe raced or are racing.

What do they do? Endurance racing.  It's all endurance.   Crits, 90% of track racing (certainly Blackburn's track program is endurance based, I expect most other clubs do the same or similar), road racing ... everyone's doing endurance.

The same thing with running, there may be a few sprint races at schools and a couple of the fast kids go off and get popped into little aths or similar if they're lucky enough to have a PE teacher who notices and is well enough connected to get them started, but everyone does the cross-country run, adults train for half marathons or triathalons.  Who trains for sprints?  Who even thinks they could?  Very few people, in my experience.

I want to change this.  I want sprint to be big.  I want YOU to have a go, and if you've got kids, to have your kids exposed to sprint. It's the pointy end of the sport and it is not inaccessable.  We're making more sprint races, we run a sprint series, we want YOU to have a go.